Saol Café

The challenge

Plenty of independent cafés live entirely on Instagram. There's no website, so customers can't quickly check opening hours, see the menu, or book a table without sending a DM and waiting for a reply. Every awkward step loses a booking to a place that's easier to find on Google.

What we did

A warm, appetising identity

Cream, terracotta and sage with food-led imagery — inviting and characterful, not a corporate template.

Everything a hungry customer needs, fast

Menu, hours, location and a clear ‘Book a table’ button right at the top on mobile, where most café searches happen.

Bookings without the back-and-forth

A simple date / time / party-size form so tables get reserved around the clock — not only when someone happens to check the messages.

Built for local search

Restaurant schema, fast static pages and a Google-Business-Profile-ready setup so ‘café in [town]’ finds them.

The outcome

Built to turn phone-and-DM bookings into 24/7 online reservations.
Loads in well under a second on mobile, where café searches happen.
Structured to rank for local ‘café near me’ searches and feed Google's map pack.